The Square app is a square inside the app icon (which, to review, is also square). Google Hangout profile icons (are these Google+ icons? Does anyone know anymore?) are circles. Snapchat chat icons are circles profiles are ghosts within squares. Instagram Stories and profile icons are circles. Instagram ditched its hard rule for square posts in 2015. So what is the current state of shapes on the social web? There are arguments in favor of both when applied to internet design circles indicate a person rather than content, which typically comes in a grid-like shape. The change is notable, but the circle vs. On Thursday, Twitter threw us a curveball (sorry) and smoothed out the once-square avatar photos into orbs floating around the timeline.
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